Essential Haircare

Essential Haircare is all about the well-being of every hair type. With nine tailored families, each one targets a specific need—whether it’s nourishment, hydration, volume, shine, protection, elasticity, smoothness, or everyday care. Your very own custom routine to suit your hair’s unique needs.

Heart of Glass

These beautiful products are specially formulated to enhance the beauty of blonde hair—whether natural, bleached, lightened, or dyed. They’re also ideal for hair that’s been exposed to sun, heat styling, or frequent brushing—factors that can weaken the hair’s structure.

NaturalTech

Naturaltech is a complete program that targets hair and scalp needs, while bridging sustainable beauty practices with cutting-edge technology.

All Naturaltech products are created through a harmonious combination of three elements: Nature, Man and Technology. The name itself was chosen as an expression of our values: technology, wisely applied to nature, enables us to obtain qualitative formulations with the utmost respect for the Planet.

OI

OI - a stunning and luxurious, award-winning collection infused with Roucou oil. Suitable for all hair types, OI products give extraordinary shine and softness. There's something in this range for every hair type.

The Circle Chronicles

The Circle Chronicles are a hair masking experience made for modern living.

The 7 unique hair masks in The Circle Chronicles line deliver fast and targeted results — covering every need from deep nourishment with The Renaissance Circle, to detoxifying power with The Purity Circle.

More Inside

More Inside is a range of versatile, essential styling products for every kind of look.
 

NaturalTech Tailoring System

NaturalTech Tailoring is a fully customised, in-salon treatment system designed to address the specific needs of your hair and scalp. Rather than a one-size-fits-all mask, each treatment is blended on the spot by your stylist using targeted boosters that restore balance, strength, hydration and shine where you need it most.